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The Australian Seller

Helping Australians Take their Consumer Products to the World via Amazon's Marketplaces

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TAS 112 : Amazon’s surprising move allowing sellers to contact product reviewers

By Chris on June 28, 2021

This week we’re joined by Regina Peterburgsky from the Women on Amazon Podcast to discuss Amazon’s really surprising move that allows Brand Registered Sellers to contact Amazon’s customers who’ve left a 3 Star (or below) review.

In some ways this is quite a controversial development as Amazon has, (up until now), been trigger happy to suspend sellers if they’ve tried to influence reviews on Amazon’s platform.

This new ability to enter into dialogue with customers by offering full refunds, or asking for additional feedback is quite remarkable. Our recommendation is to tread very carefully!

We also discuss our upcoming event, The Amazon Collective Retreat on weekend of the 6th, 7th and 8th of August this year. The conference will be held of-site in the beautiful Yarra Valley just outside of Melbourne. It’s strictly for 6, 7 and even 8 figure Amazon business owners based here in Australia and New Zealand – it’s not for newbies of beginners.

For more info and to apply to join us, head over to the www.theaustralianseller.com/collective

Don’t forget I am offering private coaching again this year so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

https://chtbl.com/track/G42D74/traffic.libsyn.com/secure/theaustralianseller/TAS_112___Amazons_surprising_move_allowing_sellers_to_contact_product_reviewers.mp3

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TAS 111 – How Jason built a 7 Figure Brand in 2 years on Amazon

By Chris on June 9, 2021

This episode we welcome an Australian Amazon Seller, Jason Hetherington who in 2 short years has built a Million dollar brand selling on Amazon and his own website.

Like so many successful sellers, he’s built a raving community fanbase of over 20,000 peeps which has helped with everything from product development, launching new products on Amazon and most importantly the value of his business when it comes to exit.

Like most fast growing sellers, Jason’s run into various issues around Hijackers, Copycats, logistical nightmares and cashflow!

It’s a great story and well worth tuning in until the end…

I also forgot to ask him what was the best way to make contact, but he’s a wonderful member of the Australian Seller Facebook Community, so if you would like to connect with Jason, just head over to www.theaustralianseller.com/facebook. 

Regina Peterburgsky and I are holding on weekend of the 6th, 7th and 8th of August this year called the Amazon Collective. The conference will be held of-site in the beautiful Yarra Valley just outside of Melbourne. It’s strictly for 6, 7 and even 8 figure Amazon business owners based here in Australia and New Zealand – it’s not for newbies of beginners.

For more info head over to the www.theaustralianseller.com/collective

Don’t forget I am offering private coaching again this year so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

https://chtbl.com/track/G42D74/traffic.libsyn.com/secure/theaustralianseller/TAS_111_-_How_Jason_built_a_7_Figure_Brand_in_2_years_on_Amazon.mp3

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TAS 110 – Virtual Bundles, Handmade & Australian Marketplace Comparison with Liz Cassidy FBAPSA

By Chris on May 25, 2021

This week we’re joined by Liz Cassidy from FBA Prep Services Australia whom I previously Interviewed way back in 2019 (episode 61) about the best categories to sell in on Amazon Australia: http://pwb.xts.mybluehost.me/staging/9188/061

Today Liz and I talk about Amazon’s new-ish virtual Bundle feature, as well as Amazon Handmade and we compare Australia’s various Marketplaces. There’s a lot to unpack!

We also talk about an upcoming conference that Regina Peterburgsky and I are holding on weekend of the 6th, 7th and 8th of August this year called the Amazon Collective. The conference will be held of-site in the beautiful Yarra Valley just outside of Melbourne. It’s strictly for 6, 7 and even 8 figure Amazon business owners based here in Australia and New Zealand – it’s not for newbies or beginners.

More details to follow in the coming weeks, but please stay tuned for this event.

Don’t forget I am offering private coaching again this year so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

Let’s get on with the show…

https://chtbl.com/track/G42D74/traffic.libsyn.com/secure/theaustralianseller/TAS_110_-_Virtual_Bundles_Handmade__Australian_Marketplace_comparison_with_Liz_Cassidy_FBAPSA.mp3

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TAS 109 – How to Maximise the sale of your FBA business – Adrian Johnston, Una-brands

By Chris on May 8, 2021

This week you and I are joined by Adrian Johnston from Una-Brands who buy Amazon businesses owned by Australians and Kiwi’s.

They’ve got a big pile of cash to spend in the next 6-9 months and are looking to spend it on Amazon and ecommerce businesses!

So if you’re thinking of exiting your Amazon business and taking some cash off the table, Adrian walks you through what a company like his is looking for in terms of the size, the turnover and the simplicity of your Amazon business.

Regina Peterburgsky from the fantastic Woman on Amazon podcast and I, have been cooking up an advanced Amazon sellers retreat just outside of Melbourne with some amazing speakers, topics and sponsors for Australian and Kiwi sellers doing more than $10k month in revenue.

Please note that this event is not for newbies or beginners. Please join my Facebook group over at www.theaustralianseller.com/facebook to learn more as we release more details.

Don’t forget I am offering private coaching again this year so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

https://chtbl.com/track/G42D74/traffic.libsyn.com/secure/theaustralianseller/TAS_109_-_Maximise_the_sale_price_of_your_FBA_business_with_Adrian_Johnstone_-_Una-Brands.mp3

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TAS 108 – Jon Tilley, CEO Zonguru, now supporting Amazon’s Australian Marketplace

By Chris on April 21, 2021

This week’s guest is none other than CEO Jon Tilley from Zonguru an Amazon Seller Tool which helps with Product Research, keyword research and lots more. More importantly it’s the first tool to add Amazon Australia to its list of supported marketplaces.

Since Jon and I recorded this last week, Helium 10 has also launched in Australia, however, at this stage x-Ray doesn’t work.

Anyway, today Jon and I discuss how Zonguru came about, its Australian heritage, Covid, Amazon Australia and much more!

Now:

I’m excited to announce that I’m speaking at the upcoming Global Sources Virtual Summit which runs next week from the 27th – 29th April 2021.

This is a free and interactive conference that will be streamed live on Global Sources’ social media channels.

Whether you’re a new Amazon seller or an experienced brand looking to scale, you will have something to learn from the experiences and strategies shared by speakers at Global Sources Summit. Topics include advanced sourcing and QC strategies, the latest in e-commerce marketing, dealing with Brexit, brand building, and even mindset strategies.

I look forward to seeing you at the Summit!

Register here: www.globalsources.com/summit

Please join my Facebook Group over at www.theaustralianseller.com/facebook

Don’t forget I am offering private coaching again this year so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

https://chtbl.com/track/G42D74/traffic.libsyn.com/secure/theaustralianseller/TAS_108_-_Jon_Tilley_CEO_Zonguru_now_supporting_Amazons_Australian_Marketplace.mp3

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The 4 Crucial Steps to Transfer/Sell your Amazon Account to a new owner. Jason Lee – The FBA Flipper – TAS 107

By Chris on April 13, 2021

Welcome back to the show, great to have your company.

This week’s guest is Jason Lee from https://www.thefbaflipper.com.

Jason’s firm (or brokerage) helps people and businesses who want to buy China-based FBA businesses. FBAFlipper is the ONLY broker who knows the Western FBA space, the Chinese FBA Space and M&A. Jason has looked at over 400 ecommerce businesses for sale and he also sells on Amazon himself, so he’s right across the space.

We go in depth on

  • The 4 crucial steps you need to take to sell and transfer your own FBA business without a broker (who’ll charge as high as 15% of the deal size to help you get this simple process done)
  • The differences between Chinese and Western buyers and sellers as well as the way many Chinese FBA buyers run their FBA businesses.
  • How it’s absolutely vital that you know your numbers. Cashflow is one thing, but understanding your net profit is crucial in order to value your FBA business properly.

We cover lots lots more, so if you’re thinking about selling your business, or buying one, this is a must listen episode.

Please join my Facebook Group over at www.theaustralianseller.com/facebook

Don’t forget I am offering private coaching again this year so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

Coming soon, I’ll be speaking at the Global Sources summit towards the end of this month (April 2021), so keep an eye out for that.

A big thanks to the Retail Global folks for allowing me to speak at the RG Conference on the gold coast a few weeks ago! It was cut short, but Regina, Calli and I managed to knock a 5 hour intensive workshop on Building your brand on Amazon Australia!

https://chtbl.com/track/G42D74/traffic.libsyn.com/secure/theaustralianseller/TAS_107__The_4_Crucial_Steps_to_Transfer_Sell_your_Amazon_Account_to_a_new_owner._Jason_Lee_-_The_FBA_Flipper.mp3

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