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Chris

TAS 059 : Product Launch Suspensions explained with Davide Nicolucci – We Are Growth Hack

By Chris on May 22, 2019

This week we welcome back Davide Nicolucci from www.wearegrowthhack.com

Davide and I chatted on a previous Podcast episode about the dirty tricks black hatters get up to on Amazon.

Today we’re chatting about the recent spate of account suspensions some sellers have been affected by due to launching products on Amazon. We discuss in detail the reasons behind the suspensions and how to avoid getting your account banned if you’re about to launch a product…

Announcement: If you own or work for an Australian consumer brand company – you should definitely come along to a couple of events that Hamish Conway (from Sell Global) and I are running later in June. You’ll learn more about Amazon and the opportunity it presents as an additional online sales channel. Hamish is a previous guest and friend to the show (episode 32) and knows a thing or 2 about selling on Amazon, having helped over a hundred companies set up and succeed on Amazon.

We’re looking to hold 2 sessions in Sydney on the 26th of June and one (possibly 2) in Melbourne on the 28th June 2019. Get in touch with me via email at Chris@christhomas.com.au to learn more, but more details will follow.

Need some Private Amazon Coaching? If you’d like to book a time to chat with me, head over to my booking calendar at www.theaustralianseller.com/chris – that’ll take you to my online Calendly booking thingy or shoot me a message to learn more at Chris@christhomas.com.au

Lastly, Don’t forget to join the Australian Seller Family on Facebook http://pwb.xts.mybluehost.me/staging/9188/facebook – we’re over 450 members!

http://traffic.libsyn.com/theaustralianseller/TAS_059___Product_Launch_Suspensions.mp3

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TAS 058 : Government Grants for your Amazon Business – Erik Anderson from Grant Central Explains

By Chris on May 16, 2019

Today we welcome to the show Erik Anderson – CEO Grant Central.

Announcements first!

I’ll be in an Amazon Injection lab with Calli and Hamish Conway at Retail Global in a few short weeks! Get your discounted tickets by heading over to retailglobal.com.au and using promocode TASRG

Calli’s also holding an Amazon meetup on the Tuesday evening so head over to www.theaustralianseller.com/rg to join the Gold Coast Meetup on the 28th May.

Private Coaching? I’ve just started working with Sophie Howard’s students this last week. Really fun ‘paying it forward’. If you’d like to book a time to chat with me privately, head over to my booking calendar at www.theaustralianseller.com/chris – that’ll take you to my Calendly booking thingy or shoot me a message to learn more at Chris @ christhomas.com.au

The India Trip is really starting to take shape for October, we’re looking at dates between the 14th and 20th – Meghla Bhardwaj (who’s been on the podcast twice now on episodes 29 and episode 48 ) is organising the tour which amongst other benefits, has workshops, sightseeing and obviously sourcing. Liran Hirshkorn and several other high profile Amazon sellers will be going too, so this is a BIG opportunity for you to find amazing products, learn from industry experts and diversify your sourcing away from China.

Join the India Sourcing group for Amazon Private Labelers on Facebook

Join the Facebook group to learn more, and PM me for me details or send me an email at chris@christhomas.com.au

Don’t forget to join the Australian Seller Family on Facebook TAS.com/facebook – we’re over 450 members!

Finally! Onto this week’s show – we welcome Erik Anderson from www.grantcentral.com.au

You’ll discover everything you need to know about what types of business are eligible (yes, even sole-traders can often apply) to the types of grants available and who’s offering them! Visit www.grants.gov.au to see all the Government Grants that might suit your business.

And YES! Even Amazon sellers who manufacture offshore (i.e. China) can obtain Government grants – which can offset the costs selling on Amazon and help pay for tradeshow attendance travel and hotel accommodation etc.

http://traffic.libsyn.com/theaustralianseller/TAS_058___Government_Grants_for_your.mp3

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TAS 057 : Launch products, get Amazon TOS compliant reviews with Chatbots. Michelle Barnum Smith

By Chris on May 1, 2019

Find out more and get the training here. (affiliate link for a cup of coffee)

  • This week we welcome the Michelle Barnum Smith from amzMessengerChatBots.com whom I met at last year’s Global Sources Summit in Hong Kong. Had to get her on the show!
  • We chat all things chatbots from what they are through to how Amazon sellers are using them to launch and rank products and get Terms of Service compliant reviews… Such a fun chat!

You can signup for her Chatbot course by heading over to www.TheAustralianseller.com/chatbots and you’ll get access to not only all her training but also all of her Amazon specific chatbot marketing ‘flows’ which you can plugin into your own Manychat account.




http://traffic.libsyn.com/theaustralianseller/TAS_057_-_Michelle.mp3

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TAS 056 : Dropshipping explained with Shawn Zhao from eTailerHub

By Chris on April 26, 2019

Welcome back to the show – great to be back after the Easter holidays. I managed to get myself into a fix on some tax issues which I’m working through! Fun and games there. Make sure you have more than enough cash in the bank to pay your taxes!
Some Amazon updates for this week.

Amazon’s really cracking down on email communications through the buyer messaging service. If you have an autoresponder set up and it’s saying something like if you’ve had a positive experience leave a product review and if you’ve had a problem, get in touch with me type ‘message’, change it immediately. It’s known as steering which means you’re directing people away from leaving a review if they’ve had a bad experience. That’s now a big ‘no-no’.

There have also been numerous cases or reports of people getting their accounts suspended when launching products using giveaways. As usual, Amazon’s being super vague as to the exact policy infringement, saying it might relate to BSR manipulation (BSR = Best Seller Rank), review manipulation to misuse of search and buy policies. It’s crazy and I’m still trying to figure out what’s going on there. You could argue a lightening deal is BSR manipulation, so as usual, everyone’s jumping at shadows not sure what’s causing it exactly.

Coaching? Get in touch spots filling fast. Go to www.theaustralianseller.com/chris

I’ll be on an incubator panel with Calli at Retail Global later in may – get your discounted tickets by heading over o the Retail Global and using promocode TASRG

Also likely to be doing an offsite training session with Hamish Conway from Sell Global on the Gold Coast – helping local QLD consumer brands and retailers with help and advice about setting up and scaling on Amazon.

Don’t forget to join the Australian Seller Family on Facebook TAS.com/facebook – almost at 400 members!

This week we welcome the Shawn Zhao

… from etailerHub and Hypersku a new dropshipping service…

Here’s Shawn’s Linkedin Profile

Anyway, I started by asking Shawn to introduce himself and how he got into the world of dropshipping…

http://traffic.libsyn.com/theaustralianseller/TAS_056_-_Shawn.mp3

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TAS 055 : Phil Leahy from Retail Global discusses the state of Amazon Australia, eBay, Kogan and Catch

By Chris on April 3, 2019

This week we welcome the godfather of Online Retail both here and the world, Phil Leahy – the founder and CEO of Retail Global

I met Phil on Tuesday night this week at the Melbourne Meetup sponsored by Payoneer. Previous podcast guests, Calli, Matt and Steven Loi were in attendance – Calli spoke about how to set up an account on Amazon and I chatted about how to stay profitable on Amazon. Finally, there was a Q&A Panel with Steven Calli, myself and Adam Saunders from Channel Advisor.

Really fun event.

So having met Phil I had to ask if he could come on the show and chat about the state on online retail in Australia with a focus and discussion about the various marketplaces, Kogan, Catch, Amazon and eBay and where they’re all at right now.

Phil kindly offers a great discount for show listeners, so stay tuned to the end to listen out for the code which will have you a bunch on Australia’s premier retail conference, Retail Global.

http://traffic.libsyn.com/theaustralianseller/TAS_055_-_Phil.mp3

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TAS 054 : Perfect Product Photography for Amazon. Pauline Langmead from Melbourne Photography

By Chris on March 27, 2019

This week we welcome professional product photographer Pauline Langmead from Melbourne Photography.

https://www.melbournephotography.com/

So many people use their phone to take product photos or their own home lightbox and sometimes that can work.

But it is getting more and more competitive on Amazon and I’d argue you need to have professional photos for your listings as a minimum if you’re serious about succeeding on Amazon.

Sellers spend so much money on inventory, getting their sales copy sorted, but often neglect the most important aspect of an Amazon listing, the photos. Aside from what makes a great product photo, we chat about infographics and more.

http://traffic.libsyn.com/theaustralianseller/TAS_054_-_Pauline.mp3

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